Meet IAN… The Revenue Generator
IAN (your new best friend) is the next generation of in-image advertising. IAN ‘s mission is to put money in your pockets! Scoopshooter image: Alexandria cloud We partnered with Kiosked, the leading in-content advertising network, to create IAN (In-image Advertising Network), the world’s first platform that allows mobile photographers to earn money from in-image advertising. IAN allows Scoopshot users […]
New Reality of Newsrooms
For America’s newsrooms, the last decade has brought a hard dose of reality. Editorial staffs have shrunk, most by 50% or more. Photo staffs, traditionally small at most papers, have been impacted disproportionately. Ironically these cuts come at a time when photos and videos have become more important to news operations, particularly on the Web, […]
Crowdsourcing Revolution
It wasn’t long ago that newspapers and broadcasters had to rely on the occasional letter to the editor for anything even remotely considered a two-way conversation with their audiences. Today, among a long list of things, they can interact by making comments, holding chats, creating online surveys and encouraging users to post feedback on their […]
Brands Waking Up To User Generated Images
The CEO of Scoopshot, Petri Rahja, told GoMo News that brands are starting to wake up to the value of user-generated images. Not only are they utilising Scoopshot’s services for their marketing and advertising requirements, they are now actively commissioning ‘campaigns’ from his company. One of the best examples of this was a campaign commissioned […]
Scoopshot Wins Mediapost 2014 Appy Award for Design Excellence!
Scoopshot won at Mediapost’s 2014 Appy Awards Wednesday, May 21 in New York City. Scoopshot edged out Kenneth Cole and H&R Block for Design Excellence in the Marketing and Advertising category! Scoopshot is the leading platform for mobile photo and video crowdsourcing serving 70 clients with 515,000 Scoopshooters in 177 countries. Clients include Gannett, USA […]
Ethical, Social and Crowdsourced Newsgathering
As a participant in a working group formed by the Online News Association (ONA) and a long time photojournalist I have been putting much thought into the challenges facing those who gather news via social media other crowd based resources. ONA has identified five key challenges facing modern, digital editors and publishers. I’ve listed them […]
USA Today High School Sports Partners with Scoopshot
USA TODAY High School Sports, the nation’s leading source for high school sports news and information, has entered into a strategic partnership with photo crowdsourcing service Scoopshot® to provide photo and video coverage for up to 18,000 high schools across the country, beginning with the 2014-15 scholastic season. Scoopshot, a part of the P2S Media […]